Introduction to B2B Performance Marketing 2020

Are you an owner, an employee, a marketer or a student interested in marketing for B2B businesses? Then this workshop is for you!

ABOUT THIS EVENT:
What should a scaled up and measurable performance marketing framework look like for B2B companies looking to build a lead generation machine? We will reveal to you the most common lead generation strategies that we use for our clients from various segments!
We will talk about:
– The relationship between B2B marketing & sales in B2B companies
– Leads de-anonymization and qualification
– Leads nurturing and education
– Company ROI attribution

SPEAKER: Niall Donohoe
Niall is a Founder & Managing Director of BizMut Marketing GmbH, a German B2B performance marketing agency, which specializes in targeting relevant business audiences with laser-precision across a diverse range of marketing platforms and channels.

AGENDA:
6:00 PM | Introduction
6:15 PM | Presentation
6:45 PM | Q&A
7:00 PM | Networking

*Workshop will be held in English

Get your free ticket now, only limited amount of spots available!

Partners: BizMut, Startitup, robime.it